I own two pairs of KT sunnies and love them! I was SO excited to purchases more during Black Friday, especially when I noticed they were offering a 25% discount, but was shocked to see sometime between June and now, they raised the price of all their frames from $154 to $189 each! I follow KT on Instagram and don't recall ever seeing communication about a price hike otherwise I would've used my 20% coupon, which I received for leaving reviews, before then. I know companies aren't required to do so, but really would have appreciated a heads up. Also, if they only temporarily raised prices for Black Friday, that is a sleazy practice even if most retailers do it I suppose. I really loved supporting this business and am happy KT is getting so popular, but I'm so disappointed and sad to see them losing their authentic, transparent approach as they grow.